Friday, March 31, 2006

5 New Partners Join Yahoo! Search Marketing Network

Yahoo! Search has recently added 5 new Partners to their network of distribution partners. Connexion by Boeing, Napster, Technorati, Userplane, Verizon Central. Yahoo! seems to be reaching out into a broader demographic of web users, trying to compete with Google’s ever reaching arm through their Google AdSense network of publisher sites. A good move on Yahoo’s part? Sure, why not. The more places you are, the more chance you have of users clicking on your ads. But will it be good for Yahoo Advertisers, and produce a positive ROI? That I’m not as confident on, we'll see.

One disadvantage that Yahoo! Search has in comparison to Google AdWords is Google’s targeting capabilities for the advertiser are much more refined. Advertisers have more control of who see's their ads through and who doesn’t. Yahoo! has definitely been trying to catch up, i.e. with local search, but they are still a mile or so behind Google.

Nevertheless, the fact remains that Yahoo is a very effective advertising medium if an advertiser wants to reach search users at the very moment they type specific keywords into the search engines. So even though Yahoo! may be behind Google in the ranks, Yahoo still is far more effective than many other online marketing channels. So we'll see how the new Yahoo Search partners play out for advertisers. For more information and tips on pay-per-click or search engine marketing, visit www.BestWebSitePromotion.com

Tuesday, March 28, 2006

Google™ Makes Starting an AdWords Advertising Account Even Easier

Google has recently introduced "AdWords Starter Edition", which makes it even easier for a business new to AdWords to take advantage of the online reach that Google AdWords offers. Using the started edition, an advertiser can quickly and easily set up a single AdWords campaign to get the ball rolling.

Part of the focus with the Starter Edition is to help new advertisers get the most from AdWords by taking them by the hand helping them use features like the Google Budget Optimizer, and targeting the right audience at the right time.

Advertisers can easily upgrade the account to a regular AdWords account later.

For more information on creating and running successful AdWords campaignss visit BestWebSitePromotion.com

Wednesday, March 22, 2006

Free Blog Software / Hosting - Free Blog Providers & Services

Free Blog Software / Hosting - Free Blog Providers & Services

Here are some of the most recommended free blog systems. Of the recommendations I'm a fan of WordPress myself. WordPress has an extensive support network of users. You can either download the software (for free!) and install it on your own website, or set up a blog on their site.

Saturday, March 18, 2006

Matt Cutts: Gadgets, Google, and SEO » SEO Advice: check your own site

Matt Cutts: Gadgets, Google, and SEO » SEO Advice: check your own site

Remember a while ago when I said that you should check your website for spam before doing a reinclusion request? In general, any time you think Google may be dropping your site, it’s a good idea to check for spam on your own site...

Matt Cutts: Gadgets, Google, and SEO » SEO Advice: check your own site

Matt Cutts: Gadgets, Google, and SEO » SEO Advice: check your own site

Remember a while ago when I said that you should check your website for spam before doing a reinclusion request? In general, any time you think Google may be dropping your site, it’s a good idea to check for spam on your own site. For example, a site called “The People’s Cube” recently posted an open letter to Google at http://www.thepeoplescube.com/red/viewtopic.php?t=637 because thepeoplescube.com was no longer in Google’s index. Titled “Google Purges The People’s Cube Worldwide”, it begins “Dear comrades at Google” contains rhetoric like this...

Matt Cutts: Gadgets, Google, and SEO » Bloglines

Matt Cutts: Gadgets, Google, and SEO » Bloglines


I use Bloglines all the time. Here’s what I love about Bloglines:

It’s an easy way to keep an eye on the blogosphere, or at least the parts of the blogosphere that I care about.
I can access it from anywhere and it saves my state. My browser knows the password, so it’s one-click from work/home/laptop to start reading Battelle, the Spam Huntress, Mapping Hacks, martinibuster, or even the wet/burnt dog hair guy at Yahoo, and I can always pick up where I left off.
I can choose whether to read a lightweight comic feed or tackle the voluminous-but-useful set of posts that is the Search Engine Watch blog.
I don’t have to worry about funky spelling, capitalization, or a name that sounds close to “Google” (pet peeve of mine). If the name were BloogleLyNes, I’d probably like it less. TiVo gets a pass on capitalization because they rock so hard, but I wish more sites chose easy, memorable spellings. I’m looking at you, kuro5hin and The Cap’n’s Log
Bloglines’ favicon is clean, distinctive, and memorable. Easy to pick out from my personal toolbar folder.
Here is what I wish Bloglines would change:
As far as I can tell, you can only accumulate 200 posts from a feed before posts start dropping on the floor. Mark Fletcher, can you boost that to 400 or 500? I don’t want to have to check ThreadWatch that often; sometimes it puts me in a foul mood, so I’d rather save it up for a while and then read it all at once.
Sometimes posts appear as unread more than once. I know that usually it’s because of an update to the post, but sometimes it doesn’t look like the post has changed. Maybe a different color instead of bold/black for updated posts?
When something has to go down for an upgrade, you see the [bloglines plumber]. Less plumber time is always good.

Domain Name Insanity - Does Your Name Really Matter?

Domain Name Insanity - Does Your Name Really Matter? By: Matt DeAngelis

Your domain name is the .com, .net, .org or some other dot something that people use to get to your web site. affiliateblog.com is mine.A group of investors headed by Jake Weinbaum (the guy behind Disney’s go.com) paid $7.5 million for the name Business.com back in 1999, aiming to make it a showcase B2B site. According to their own press they have succeeded. Yes, it’s a terrific name — short, sort of descriptive and easy to remember. There’s some cachet there, but is it $7.5 million worth? That cash could have bought a lot of promotion or branding for whatever name they could have had for ten bucks, or a hundred, or two hundred grand...

Google Adsense: Your Content Better Not Suck

Google Adsense: Your Content Better Not Suck By: Gary Hollins

I wanted to take a few minutes and write to you about something that is vitally important in building websites with Google Adsense for fun and profit. I’m sure that you’ve heard this before, but I’m going to beat a dead horse right now, because it’s really, REALLY important to understand, and newbies and even experienced people STILL don’t get it (or maybe want to get it).Let me shout this from the rooftops, so all will hear it...Without good content, your venture into Google Adsense, and getting any kind of profits from Adsense is going to be tough, tough tough...

Combining Affiliate Links, Adsense and PLR Articles to Make Money

Combining Affiliate Links,Adsense and PLR Articles to Make Money By: ian Williamson

One of the most frequently asked questions of all time is, "How do I make money on the Internet"? If you have been trying to make money on the Internet for even a short while, you have undoubtedly heard quite a few names being thrown about. It seems as if everyone sees themselves as an expert and everyone who is anyone knows everyone else who is someone. It is like a marketing guru clique. And they make you think that if you do not know somebody, you will always be a nobody...